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Below are 5 reasons why blogging is essential to growing your business online.
Search Engine Optimisation (SEO) is where you appear higher on a Google search, Blogging gives you the ability to appear higher on the Google search as it gives you chance to input more Keywords that are relevant to your business. It gives you ability to add external links that go through to your website which will drive more sales and leads. All of this will contribute to your business appearing higher in the Google search rankings.
2. Traffic to your website.
You can create a Blog with effective content which your customers both present and potential will want to read, this will drive people to your website or other social media accounts which will increase your sales. It gives you traffic that you may not of previously been aware of.
3. It humanizes your business.
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